IDEAFUND Co., Ltd. (Founder & CEO: Naoko Okawachi, Tokyo) is pleased to announce that the Research and Study Institute of the Council of Tokyo Ward Mayors has released the video of its 5th Research Project Presentation, held on July 8, 2025. In addition, the institute has published the latest issue of its official journal, which includes a digest version of the research report.
Naoko Okawachi participated in the research project as the project leader.The research theme was: “Effective Communication Strategies to Deepen Public Understanding and Trust.”
Naoko also spoke at the presentation event alongside officials from Minato City, which proposed the research topic.
For more details, please refer to the following links:
5th Research Presentation: Effective Communication Strategies to Deepen Public Understanding and Trust (Proposed by Minato City)
URL:https://www.youtube.com/watch?v=k2j2PWUEk_U&list=PLvN3SUQ1U5wvJ9_OfFfkFFjimVjNTeM9k&index=3&t=3s
Kiko Journal, Issue No.13 – Official Journal of the Research and Study Institute of the Council of Tokyo Ward Mayors
URL: https://www.tokyo23-kuchokai-kiko.jp/kiko/12.html
FY2024 Research Project: Effective Communication Strategies to Deepen Public Understanding and Trust
URL: https://www.tokyo23-kuchokai-kiko.jp/report/cat36/6_1.html
About IDEAFUND
With the corporate mission, “Observe. Uncover. Interpret. Ignite Insights.”, ideafund Inc. is Japan’s first company established to apply cultural anthropology to business. By visiting and closely observing people’s real-life settings—whether in their homes, workplaces, or other everyday environments—we derive deep insights that inform business development and organizational transformation.
- Representative –
- Naoko Okawachi, Founder & CEO
- Established –
- January 4, 2018
- Headquarters –
- Tokyo, Japan
- Business Scope –
- Research, consulting, and advisory services grounded in cultural anthropology
- Corporate Website –
- https://ideafund.co.jp/
Contact info:
info@ideafund.co.jp