2024年9月30日

Naoko Okawachi Gave a Lecture at Tokyo Metropolitan University

IDEAFUND Co., Ltd. is pleased to announce that their CEO Naoko Okawachi gave a lecture at Tokyo Metropolitan University’s Lifelong Learning Course, part of the online special program “Anthropology ‘Re‘-Frontline”. 

The mission of this Lifelong Learning Course is to “broadly return the results of academic research to society and contribute to the local community by expanding learning opportunities for a wide age range and offering courses in various fields, leveraging the characteristics of the courses.” The university focuses particularly on providing courses that convey the cutting-edge academic research of the university in an accessible manner. 
The Course operates on a membership basis, open to everyone including the general public and high school students.

“Anthropology ‘Re‘ Frontline” was coordinated by Professor Masao Ayabe, who heads one of Japan’s most historical anthropology research labs established in 1953 at Tokyo Metropolitan University. Various experts from different regions and fields, primarily faculty members from this research lab, lectured on the current state of anthropology from diverse perspectives. Naoko was responsible for the seventh of these sessions. 

  • Course Title         : Anthropology ‘Re‘-Frontier – Rethinking the Possibilities of Anthropology 
                       　　　URL  https://www.ou.tmu.ac.jp/open/digi_p_2024natsu/index.html#page=11
  • Lecture by Naoko: September 28, 2024 (Saturday), from 2:00 p.m. to 3:30 p.m. 
                        Topic: Decoding Capitalism and Its Frontiers with Cultural Anthropology 

About IDEAFUND

IDEAFUND is a professional research company located in Tokyo. Since its foundation in 2018, its founder Naoko and her colleagues have applied the methodology of cultural anthropology to market/consumer research. By doing so, they have always tried to understand the wholeness of consumers/users and to find some keys to innovation.

Contact info:
info@ideafund.co.jp