Naoko Okawachi Participated in the Social Issue Workshop organized by RISTEX
IDEAFUND Co., Ltd. announced that their CEO Naoko Okawachi participated in the 2nd Social Issue Workshop organized by Research Institute of Science and Technology for Society (RISTEX), which is a part of the Japan Science and Technology Agency, on December 8, 2023.
This workshop was conducted as a component of RISTEX’s ongoing efforts to establish new areas in its research and development program.
During the workshop, notable social issues were discussed, aiming to extract key points that would benefit from resolution through new research and development.
Naoko is committed to contributing to the whole process of identifying candidates for new research areas.
About IDEAFUND
IDEAFUND is a professional research company located in Tokyo. With the corporate mission of “Accelerate Innovation with an Idea,” IDEAFUND Co., Ltd. brings together professionals in fields such as cultural anthropology. We are committed to deriving insights and creating new business needs through behavioral observation research. Since its foundation in 2018, its founder, Naoko, and her colleagues have applied the methodology of cultural anthropology to market/consumer research. Through this approach, we aim to gain a comprehensive understanding of consumers and users, thereby identifying opportunities for innovation.
- IDEAFUND CO., Ltd.
- https://ideafund.co.jp/en/
- ESOMAR Corporate Member
Contact info:
info@ideafund.co.jp