IDEAFUND appeared in Forbes JAPAN

IDEAFUND Co., Ltd. (Founder & CEO: Naoko Okawachi, Tokyo) has been introduced in the special topic “Unlock the Potential of the Academia” in the May 2023 issue of Forbes JAPAN.

The article says:

  • DEAFUND is one of the companies that implement the knowledge of academia in society.
  • IDEAFUND is conducting research and analysis to create new innovations by highlighting people’s unconscious needs by applying the methodology of cultural anthropology.

We will continuously go ahead with realizing IDEAFUND’s mission — accelerate innovation with an idea. At the same time, we will put our findings back into the society as a professional research firm.

Forbes JAPAN (May 2023 issue)
URL  https://forbesjapan.com/magazine/detail/156
※Only in Japanese

About IDEAFUND

IDEAFUND is a professional research company located in Tokyo. Since its foundation in 2018, its founder Naoko and her colleagues have applied the methodology of cultural anthropology to market/consumer research. By doing so, they have always tried to understand the wholeness of consumers/users and to find some keys to innovation.

Contact info:
info@ideafund.co.jp