An interview with Naoko Okawachi was released on KOKUGAKUIN UNIVERSITY Media note

IDEAFUND Co., Ltd. (Founder & CEO: Naoko Okawachi, Tokyo) announced that an article about an interview with CEO Naoko was posted on KOKUGAKUIN UNIVERSITY Media note.

KOKUGAKUIN UNIVERSITY Media note is a website created as a place to “learn from each other” in a way slightly different from “KOKUGAKUIN UNIVERSITY Media,” which is owned media of Kokugakuin University.

Naoko talked about her own path, practice, and what we can learn from cultural anthropology.
She believes that we can gain learning in everyday life by gaining awareness in daily life and reconsidering it from a more abstract dimension.

KOKUGAKUIN UNIVERSITY Media note Naoko Okawachi has found ways to use cultural anthropology to benefit society and is utilizing cultural anthropology in business.
URL https://note.com/kokugakuin_univ/n/ne13516a75549
※Only in Japanese

About IDEAFUND

IDEAFUND is a professional research company located in Tokyo. Since its foundation in 2018, its founder Naoko and her colleagues have applied the methodology of cultural anthropology to market/consumer research. By doing so, they have always tried to understand the wholeness of consumers/users and to find some keys to innovation.

IDEAFUND CO., Ltd.
https://ideafund.co.jp/en/
ESOMAR Corporate Member

Contact info:
info@ideafund.co.jp